Web Design & Development
Custom design and development from the ground up or redesign of existing sites including dynamic content and shopping carts. Technology driven processes using industry standard tools including PHP, MySQL, XML, Ajax, .NET, and Java.
Prototyping
Prototyping allows the customer to visually see early in the process how their website or applications will look and function. It can be an effective tool for communicating design assumptions and engaging the user as well as being an excellent vehicle for gathering feedback.
Content Development
Increasing traffic to your site is only the beginning of the solution. You must have content in order to communicate your message effectively and increase sales. Strong content helps your business acquire and build brand awareness as well as communicate to employees. Developing content is one of the greatest challenges and often takes the longest to create. Web content can be developed based on your current business and marketing collateral or created from the ground up.
Internet Strategy & Marketing
The Internet is a vast place and there are many businesses out there, even ones just like your company. In order to effectively leverage the power of the Internet in achieving your business objectives, you must understand and articulate the purpose of not only your company’s web site but also your overall Internet strategy.
Web Site Usability & Interface Design
Often called the user experience, user interface design is all about the user’s interaction and experience with your website. User interface design is not just fancy colors and moving pictures. It is part art and part science supported by a standards-based approach. The ultimate user interface would allow the user to work with the application without training or a reference manual.
Search Engine Optimization
Search engines are one of the key tools people use to find what they are looking for on the Internet. Optimizing your site for these search engines can dramatically improve your site’s visibility and lead to increased relevant traffic. This is one of the most overlooked areas of web site design.
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